It’s quite common to see a company using Business Central to manage stock but then selling products online through an ecommerce platform like Magento, Shopify or WooCommerce.
Data from those two separate systems has to be shared and various elaborate methods using spreadsheets and export are often employed. However, instead of this, a pice of software called a Connector can sit between BC and the eCommerce platform and feed data back and forth automatically.
Avoid doubling your work by connecting them together!
The eCommerce platform like Shopify or Magento can be fed up-to-the-minute product data from Business Central. The eCommerce platform can feed back sales orders and customer information to BC.
Why Both?
Ecommerce and Business Central do similar jobs, but each has its own strengths and weaknesses when it comes to selling and tracking products because each was created for a different purpose.
An ecommerce system like WooCommerce is established and trusted. It can bring products to life with multiple product images and extra descriptions, allow searches and offers easy purchasing with card gateways – all of which have evolved to give customers the experience they want, but when it comes to adding and updating of batches of several thousand products they aren’t the easiest of systems to work with.
Business Central is weak on the rich product data that helps to sell products to customers, but it lives and breathes handling huge inventories and monitoring stock levels.
A connector joining the two systems together gives a business the best of both worlds and automates a once time-consuming and error-prone task of keeping two overlapping systems in sync with each other.
